Lowe’s Customers Get a Helping Hand from Artificial Intelligence

  Home improvement is mostly about doing it yourself.  DIY is the culture that they follow, but sometimes they need a little help now and then; like when you ask a friend to give you a hand with fixing the porch.  Lowe’s customers can now get that kind of help in-store, because they’ve turned to… Read more

Big Data is the Key to Omnichannel Marketing

Everyone is aware of the rise of e-commerce, and at the back of our heads we’ve all been waiting for the demise of brick-and-mortar stores because of their internet competition.  But decades after the rise of the digital marketing sphere in the late 1990s, that hasn’t happened yet. Physical retail stores haven’t been made obsolete… Read more